• About Jelani Wray

    Based in Brooklyn, New York, Jelani “Lani” Wray is an experienced A&R and production manager currently serving as a music production manager at Humble King Records. In this role, he works to identify and acquire new talent, which involves handling distribution agreements and licensing agreements, as well as management of recording budgets and marketing efforts. He works with the company’s marketing department and digital teams on social media rollouts, as well as press and sales opportunities, and also works to secure radio support. Previously. Jelani “Lani” Wray functioned as head of A&R at FreeForm Productions, where he acquired new talent while working directly with the artists and their management.

    Jelani Wray attended Lincoln University in Pennsylvania, where he earned a degree in music and performing arts, as well as marketing. He has lent his voice and expertise to panels at SXSW, A3C, and the Winter Music Conference. He has also been a guest speaker at New York University and Lincoln University. In addition to his work in the music industry, Mr. Wray is the owner of Wray’s Caribbean and Seafood Cuisine.

  • Education 

    Lincoln University

    B.A. (2002-2006)

    Music, Business, Marketing

  • Professional Experience

    Humble King Records

    Jan 2020-Present

    Music Production Manager

    Wray's Caribbean and Seafood Cuisine

    May 2014-Present

    Owner

    Free Form Productions

    Oct 2012-Jun 2018

    Music Production Manager
  • Contact

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    AngelList

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    Behance

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    Pinterest

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    SoundCloud

  • The Blog

    January 6, 2022 · Music
    Jelani (Lani) Wray is the owner of Wray's Caribbean and Seafood Cuisine in Brooklyn, NY, and a music production manager at the music academy Humble King Records. Jelani Wray has a bachelor of arts in music & performing arts, business, & marketing. When he isn't busy running his restaurant, Lani...
    Based in Brooklyn, New York, Jelani Wray has served as Humble King Records’ music production manager since January of 2020. Jelani Wray has over five years in the music production business and has spoken at conferences like the 2013 All 3 Countries (A3C) conference. A3C hosts performances from...
    Jelani Wray is an experienced New York music production manager, signing and managing new talent into famous record labels. As part of his entrepreneurial aspirations, Jelani “Lani” Wray also owns and manages the Wray Restaurant, famous for its Caribbean cuisine. The COVID pandemic has impacted...